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Measures of Learning Effectiveness
Well-designed and well-integrated testing and assessment strategies provide very real benefits to the learner, the instructor and the sponsoring organization. Training empowers workers. Testing and assessment empower training. It is a fundamental law of learning: People want to know that they have accomplished a task, that they have achieved the objective of the training. Every person needs to know what is expected of him, what abilities are needed to be successful on the job. And employees must know that they will be held accountable to these expectations. Good tests, based on consistent standards, provide one objective measurement of the skills and knowledge of the individuals who take them. Employees can return to their jobs with the added skills, increased morale and the knowledge that their employers value them enough to invest in their development.
An integrated assessment program also provides insight and development goals for the instructor and course design. Assessment is a diagnostic tool that ultimately helps the learners confirm what they have learned and helps the instructor plan for future learning or remediation. A well-built test is a quick and objective way to identify the strengths and weaknesses of the delivery of the learning program.
Some of the most profound benefits integrated testing and assessment programs can provide are to the organization. Think about the four levels of evaluation: participant reaction, participant learning, behavior change and impact on the business. By incorporating these systematic evaluations consistently into a training program, you can prove that learning within the program has a significant impact on the driving concerns of the business—revenue, profits, employee retention, market share and, ultimately, customer satisfaction. Testing and assessment as part of the learning process is efficient and reliable and provides immediate results.
You may argue that you do not have the time, money or incentive to implement an integrated testing and assessment program into your learning system. If you take training seriously, you need to take the evaluation of training seriously by asking whether the training works. If you want employees to walk away from a training program with actual job skills that can translate to benefits for the employee and the organization—not just a certificate and a fancy binder—you need to provide proof of effectiveness.
The Next Generation of HR: Whatâ€™s Wrong? Whatâ€™s Right?
May 23rd 1:00pm - 2:00pm CT
2013 CLO Breakfast Club, Boston
September 12th - 12th, 2013The Westin Copley Place
Fall 2013 CLO Symposium
September 30th - October 2nd, 2013Rancho Las Palmas Resort & Spa
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